Archit Shah
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Digital Marketing Specialist · Kolkata

Archit Shah

In everything I do, I aim to help brands find their voice and turn it into real growth — because businesses that connect authentically with people don't just sell, they build communities. I do this by blending data-driven strategy with creative storytelling — running paid campaigns on Meta and Google, crafting SEO content that ranks and resonates, and building brand ecosystems across social, web, and marketplaces like Amazon. And I am a digital marketing specialist who has lived this from both sides — as a founder who built a D2C brand from scratch, and as a strategist who has grown audiences for fashion labels, sports media, and design studios.

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Years Experience
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Projects Done
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Certifications
Semrush ✦ Ahrefs ✦ AIOSEO ✦ WordPress ✦ Meta Ads Manager ✦ Google Ads ✦ ChatGPT ✦ Amazon Brand Registry ✦ Canva ✦ PixVerse ✦ Ideogram ✦ Notion ✦ Semrush ✦ Ahrefs ✦ AIOSEO ✦ WordPress ✦ Meta Ads Manager ✦ Google Ads ✦ ChatGPT ✦ Amazon Brand Registry ✦ Canva ✦ PixVerse ✦ Ideogram ✦ Notion ✦
Semrush ✦ Ahrefs ✦ AIOSEO ✦ WordPress ✦ Meta Ads Manager ✦ Google Ads ✦ ChatGPT ✦ Amazon Brand Registry ✦ Canva ✦ PixVerse ✦ Ideogram ✦ Notion ✦ Semrush ✦ Ahrefs ✦ AIOSEO ✦ WordPress ✦ Meta Ads Manager ✦ Google Ads ✦ ChatGPT ✦ Amazon Brand Registry ✦ Canva ✦ PixVerse ✦ Ideogram ✦ Notion ✦
About Me

Get to Know Me

Creative and results-driven marketer with 3+ years scaling brands through SEO, paid media, social strategy, and content creation.

I've scaled brands through both organic content and paid media, launched my own D2C tea brand (BYS), and helped startups strengthen their web presence using AI tools, WordPress, and Amazon.

Passionate about fusing creativity with data to grow digital ecosystems for businesses of all sizes. Based in Kolkata — open to remote opportunities.

What I Do

My Expertise

BRAND & CONTENT

Building Brands That Connect

I craft compelling social media strategies, visual content, and brand narratives that resonate with audiences — from reels and carousels to full grid aesthetics and monthly content calendars.

Social Media Strategy Content Creation Brand Building Reels & Carousels Content Calendar Canva Ideogram PixVerse
GROWTH & PERFORMANCE

Data-Driven Growth at Scale

From SEO audits to paid ad campaigns, I use data and analytics to drive traffic, generate leads, and maximize ROI across Meta, Google, and Amazon.

SEO Meta Ads Google Ads Semrush Ahrefs AIOSEO WordPress Amazon
Career Timeline

My Experience

2025 – Present
Digital Marketing & Design Consultant
Fascinate Textiles Ltd. (C2B2)

Manage and grow the Instagram presence of C2B2 with content strategy. Design reels, carousels, and branded creatives aligned with fashion aesthetics. Plan monthly content calendars based on trends and seasonal campaigns.

2024 – Present
Founder & Digital Marketing Lead
BYS (D2C Tea Brand)

Launched and managed a D2C tea brand with full ownership of brand building, website, SEO, and digital strategy. Built the website on WordPress, optimized with AIOSEO and Core Web Vitals. Managed Amazon Brand Store and ran Meta & Google ad campaigns.

2024 – Present
Social Media Manager
Kizmit Designs

Managed social platforms and content calendar; increased engagement through reels and audience-focused copy. Ran lead generation ads with A/B testing. Oversaw website content development and SEO blog strategy using ChatGPT and Notion.

2023 – 2024
Social Media Strategist
CricTracker

Created real-time and trending content during cricket events to drive platform engagement. Coordinated with designers for match-focused visual assets across Instagram, YouTube, and Twitter/X. Delivered 25% rise in monthly engagement.

2022 – 2023
Freelance & Events
Disney Star · BCCI · Dream Sports

Business Development Intern at Dream Sports Fields. Sports Presentation at Disney Star Mumbai. Security & Venue Manager for India vs South Africa T20 (BCCI). Jr. Bubble Integrity Manager for BCCI U-25 CK Nayudu Trophy.

Selected Work

My Projects

01

BYS Tea Brand

D2C E-commerce — Full Ownership

WordPress, AIOSEO, Meta Ads, Google Ads, Amazon Brand Store, A+ Content

BYS Tea Brand
02

C2B2 / Fascinate Textiles

Fashion Brand Instagram Strategy

Instagram Strategy, Reels, Carousels, Grid Aesthetics, Instagram Analytics

C2B2 / Fascinate Textiles
03

Kizmit Designs

Social Media & Lead Generation

Meta Ads, A/B Testing, SEO Blog Strategy, ChatGPT, Notion

Kizmit Designs
04

CricTracker

Sports Media Platform

Real-time Content, Instagram, YouTube, Twitter/X — +25% Monthly Engagement

CricTracker
Trusted By

My Clients

Brands and organizations I've had the privilege to work with and help grow their digital presence.

Fascinate Textiles

Fashion brand scaling Instagram presence with content strategy, reels, carousels and branded creatives.

BYS Tea Brand

D2C tea brand — full ownership of digital marketing, WordPress site, Amazon store, and e-commerce.

Kizmit Designs

Jewellery brand with social media management, lead generation ads, and SEO blog strategy.

CricTracker

Sports media platform — real-time content across Instagram, YouTube, and Twitter/X.

Disney Star

Sports presentation and on-air programming coordination at Disney Star Mumbai.

BCCI Events

Security & Venue Manager for India vs South Africa T20. Jr. Bubble Integrity Manager for U-25 CK Nayudu Trophy.

Tech Arsenal

Tools & Skills

Semrush Ahrefs AIOSEO WordPress Meta Ads Manager Google Ads ChatGPT Amazon Brand Registry Canva PixVerse Ideogram Notion
Google Ads Certified Meta Certified DM Associate Semrush SEO Toolkit Core Web Vitals Instagram Analytics A/B Testing Content Strategy Lead Generation Brand Storytelling D2C Marketing
Credentials

Certifications

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Google Ads Search Certification

Google Skillshop
📘

Meta Certified Digital Marketing Associate

Meta Blueprint
🎯

Semrush SEO Toolkit Certification

Semrush Academy
Learning Journey

Education

BBA in Marketing

University of Calcutta
2020 — 2023 · Kolkata

Digital Marketing Specialization

St. Xavier's College
2023 · Remote
English Hindi Bengali Marwari
Get In Touch

Let's Build Something Great

Available for freelance projects, full-time roles, and brand collaborations. Always open to a good conversation.

Contact Info

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Location
Kolkata, India